elementLOGIC Subscriber Edition is designed to compensate direct and indirect referrals that result in customer acquisition and retention.
For most conventional wireless carriers, the principal distribution channels are single-tier independent dealers, large retailers and carrier-owned stores. New subscriber acquisition costs run high with little control over churn, subscriber royalty and retention.
Some niche markets are difficult to penetrate with conventional marketing. Carriers are constantly challenged with venturing into disparate, under-penetrated markets. Having a robust Subscriber Compensation System can play a critical role in driving new and existing subscriber behaviour.
Subscriber Referral Compensation Plans
- Direct referral compensation
Subscriber Roll-Up Compensation Plans
- Indirect referral compensation
- Peer referral compensation
- Down-line referral compensation
- Up-line referral compensation
elementLOGIC Subscriber Edition is capable of processing an enormous volume of data and transactions. With Subscriber Edition, every subscriber can have their own unique compensation strategy.
Distinguishing features:
- Capability to process millions of payees/recipients - each subscriber can potentially become a payee
- Capability to allow millions of subscribers to configure custom compensation plans for down-line subscribers. Each subscriber can have a unique compensation strategy to drive behaviours of their own down-line subscribers, which in turn can configure further custom behaviours. Wireless carriers can allow each subscriber a unique incentive strategy within a predetermined framework.
elementLOGIC's new subscriber acquisition process captures both referrer and referee information as part of the activation. The information flows to the billing system along with the subscriber compensation system.
The carrier can allow referrer subscribers to setup down-line compensation structure within a predetermined framework.
The carrier can determine maximum upfront and residual compensation that can be distributed along the multiple levels of subscribers, along with the maximum level of roll-up. The carrier can also allow referrers to set the rates of distribution if desired.
Subscriber activation and billing information from the billing system is brought into the subscriber compensation system as preconfigured. The processing results are transferred back into the billing system to be presented as discounts on subscriber’s invoice.
elementLOGIC Subscriber Edition manages millions of subscribers which can all be payees or recipients of credits.
The multiple levels of compensation payment distributions can make this process complicated to be successful. To be effective in driving behaviour, the rules must be simple for average subscribers to understand.
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